Consumer Attitudes Towards Functional Foods & Organics, November 2005 (PDF, 380k)

‘Functional Foods’, fortified with added vitamins or supplements and promoting specific health benefits, as well as organic alternatives, are yet to convince consumers of their value.

Global Consumer Attitudes Towards Online Shopping, October 2005 (PDF, 251k)

More than 627 million people have shopped online, including over 325 million within the last month. Of them, over 212 million online shoppers mention Books as among the last three items they purchased online.

The Power of Private Label: An Insight into Consumer Attitudes, August 2005 (PDF, 414k)

Two thirds of global consumers consider Supermarket Own, or 'Private Label', Brands to be a good alternative to other brands, with as many as four in five consumers considering this the case in the developed markets of Europe, the Pacific and North America.

The Nutrition-Conscious Shopper - Consumer Attitudes Towards Nurtitional Labels on Food Packaging in Europe, August 2005 (PDF, 333k)

Half the world’s consumers understand the nutritional labels on food packaging only ‘in part.' This study asked consumers around the world how much they understood food labeling, when they would check nutritional information and labeling and what they check for as they do their grocery shopping.

Asia Pacific Consumer Confidence Survey, 1st Half 2005 (PDF, 291k)

Europe Consumer Confidence Survey, 1st Half 2005 (PDF, 292k)

Asian consumers are clearly the world’s most optimistic at the moment, while the vast majority of Europeans and Americans remain firmly in the doldrums.  Asia’s buoyant outlook is being driven by the emerging consumer powerhouses of China and India, while some of Europe’s largest economies of France, Germany and Italy are struggling with negative (or flat) growth, increasing unemployment and pockets of political instability.

Asia Pacific Consumer Confidence Survey, 2nd Half 2004 (PDF, 667k)

Consumer confidence in Asia Pacific is still high despite a slight drop compared to six months ago. When compared to their European and US counterparts, consumers in the Asia Pacific region are the most confident and optimistic about the outlook of their local economies. However, the way Asia Pacific consumers choose to ‘spend’ their spare cash indicates they have yet to forget completely the spectre of Asia’s recent economic downturn.

Europe Consumer Confidence Survey, 2nd Half 2004 (PDF, 631k)

More than half of consumers in Europe’s largest countries say their economies have deteriorated in the last six months and, with few signs of economic recovery, are bracing themselves for another tough year ahead.

2012 Summer Olympics Preferred Host City - A Global Consumer Survey

While citizens in hopeful 2012 Olympic host cities London, Madrid, Moscow, New York and Paris await the July 6th Olympic Committee decision, a large number of the world’s inhabitants have already made up their minds about which city they would prefer, and it is Paris.

Consumers in Asia Pacific - Our Sleeping Patterns, 2nd Half 2004 (PDF, 552k)

An average of 37% of consumers the world over aren’t usually tucked up in bed until after midnight, with 40% of people in Asia Pacific burning the midnight oil compared to 34% of Americans and 32% of Europeans, according to a global study of sleep habits recently released by ACNielsen.

Consumers in Asia Pacific - Our Fast Food / Take Away, 2nd Half 2004 (PDF, 461k)
It doesn’t matter where in the world you are or how well off, the fast food culture has become a way of life for all of us. According to findings from the latest ACNielsen Online Consumer Survey, nearly all Filipino (99%), Taiwanese and Malaysian (98%) and Hong Kong people (97%) are fast food patrons.

Consumers in Asia Pacific - Car Ownership and Purchase Intentions (PDF, 458k)

A global online survey on car ownership and purchase intentions reveals that Internet users in Asia are the most ‘aspirational’ when it comes to car ownership in the next 12 months when compared with their American and European counterparts.

Consumer Confidence Survey, 1st Half 2004 (PDF, 419k)
Consumer confidence in the economy is up in the Asia Pacific region, with 47% of consumers across all markets ACNielsen surveyed saying they felt their country’s economy had improved over the last six months. This compares to 43% the last time we conducted the survey in October 2003. Only 20% of respondents felt their country’s economy had deteriorated over the previous six months, down from 25% in October 2003.

Consumers in Asia Pacific - Our Weight, Diet, Fitness, and Personal Grooming, 1st Half 2004  (PDF, 266k)
The ACNielsen Asia Pacific Online Consumer Confidence Survey is conducted twice a year over the Internet in 13 countries in the region. This latest report shows that over two thirds of consumers across the Asia Pacific region are currently trying to lose weight in spite of the fact that only half of them consider themselves to be a little, somewhat or very overweight.