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Design/Methodology:
Assortment planning
software designed to assist retailers and suppliers in determining
the optimal selection of products at the SKU level for categories
in stores.
Marketing
Issues Addressed:
Understanding the
correct product mix at SKU level to ensure the best possible
selection of items is available within a targeted market coverage
percentage. Will also update any planograms created with Spaceman
software as above.
Analyses
Delivered:
Opportunity gap
analysis. Fair share calculations for new items. Market coverage
analysis. Various financial calculations such as ROII.
Works With:
Retail market level
data. ScanTrack Named Chain Data if available.
Retailer POS data. Homescan data. Any custom data that the
end client may have.
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