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ACNielsen in the News

9 November 2006
Mr Web- The Market Research Industry Online

www.mrweb.com/earpiece/

Tom Markert Interviewed on MrWeb Regarding ACNielsen Loyalty

Tom Markert was recently interviewed via a “podcast” for MrWeb, a UK-based web site that focuses on the Market Research industry and related news. The topic was the recent launch of ACNielsen Loyalty.  The interview was conducted by Surinder Siama of

www.researchtalk.co.uk.

2 November 2006
People's Daily Online, By Yong Tang

"Chinese Consumers Are Less Brand Loyal": Interview

Steve Schmidt, President and CEO of VNU Marketing Information and ACNielsen, was interviewed by China's People's Daily Online about ACNielsen and its role in the Chinese market.

2 August 2006
Walmart Corporate Press Release

Wal-Mart Mobilizes ACNielsen's Research Tools to Deliver Merchandise Selection Tailored to Customer Needs

Wal-Mart Stores, Inc. announced today that it has signed a new agreement designating ACNielsen as its sole provider of consumer panel services.


4-5 November 2005
Business World

Private Brands Are Good Alternatives

Two-thirds of consumers worldwide consider supermarket-owned or private label brands as good alternatives to other more established brands, with as many as four in five considering this the case in the developed markets of Europe, Pacific and North America.

 

July 2005
Research Business Report

Schmidt “Sets Record Straight” About ACNielsen

During a recent investor presentation in New York, VNU Marketing Information Group EVP & ACNielsen President & CEO Steve Schmidt came out swinging against persistent “rumors and innuendo” faced by the Marketing Information unit.

 

 



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