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Capabilities
Capable, experienced people and service

ACNielsen offers an integrated suite of market information gathered from a wide range of sources, advanced information management tools, sophisticated analytical systems and methodologies, and dedicated professional client service to help our clients find the best paths to growth. Clients work with our services to:

  • Measure their market performance
  • Analyze market dynamics
  • Diagnose and solve marketing and sales problems, and
  • Identify and capture growth opportunities.
   

Our Services in Action
Our services help clients make and carry out business decisions in fundamental areas, including:

Brand Management
Category Management
Sales Management
Consumer Purchasing Dynamics
Strategic Planning

Our Products
Our information and services are organized in the following broad categories:

Retail Measurement
Consumer Panel
Assortment & In-store Space
Analytical Consulting
Decision Support
TDLinx
Account Intelligence
Loyalty
Global Services

 





Our people work closely with clients to help them choose the right set of information and services and use it to make the best possible decisions.



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